Heini Taiminen
| Contact search available for JYU staff members. ORCID link: https://orcid.org/0000-0003-1724-2965 |
Active JYU affiliations
- School of Business and Economics, Senior Lecturer
Previous, inactive or other affiliations
- School of Business and Economics (University of Jyväskylä), University Teacher, Inactive
- University management and joint projects (University of Jyväskylä), Part-Time Teacher, Ended
Research interests
Marketing thinking and tactics give powerful perspective to understand and change peoples behavior. My mission is to create understanding of how marketing can be used to improve health and wellbeing assisting our society to tackle more effectively different social challenges.
Fields of science
Follow-up groups
Publications and other outputs
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