Tiina Kemppainen

Contact search available for JYU staff members.

ORCID link: https://orcid.org/0000-0002-4623-1918

Active JYU affiliations

School of Business and Economics, University Teacher

Previous, inactive or other affiliations

Faculty of Information Technology (University of Jyväskylä), Postdoctoral Researcher, Ended
School of Business and Economics (University of Jyväskylä), University Teacher, Ended

Research interests

Kemppainen's research focuses on consumer behavior, sustainable consumption, online services, and customer experience, especially in the context of e-commerce.

Fields of science

113 Computer and information sciences (Natural sciences)
512 Business and Management (Social sciences)

Projects as Principal investigator

Customer experience formation in e-commerce
- Foundation for Economic Education
01/07/2019-30/06/2020

Publications and other outputs

1 of 2

Barriers to Data-Driven Decision-Making Among Online Retailers (2022) Kemppainen, Tiina; et al.; A4; OA; 978-961-286-616-7
Customer-Brand Relationships in the Context of Digital Brands (2022) Paananen, Tiina; et al.; A4; OA; 978-961-286-616-7
Does airlines’ eco-friendliness matter? Customer satisfaction towards an environmentally responsible airline (2022) Baumeister, Stefan; et al.; A1; OA
Exploring positive online customer experience formation : a study of food waste shoppers (2022) Kemppainen, Tiina; et al.; A4; OA; 978-88-87173-05-5
Gender, Age, and Generational Differences in the Use Intention of Mobile Payments and Its Antecedents (2022) Makkonen, Markus; et al.; A4; OA; 978-3-031-10902-7
Introducing a sensemaking perspective to the service experience (2022) Kemppainen, Tiina; et al.; A1; OA
Positive Online Customer Experience as an Antecedent of the Willingness to Share Information with an E-Commerce Retailer (2022) Nyrhinen, Jussi; et al.; A4; 978-3-030-95947-0
Reinforcement of brand relationships in an omnichannel environment : a qualitative study on clothing shopping (2022) Paananen, Tiina; et al.; A4; OA; 978-88-87173-05-5
The role of sustainability in online customer experiences : a qualitative study on female fashion shoppers (2022) Holkkola, Matilda; et al.; A4; OA; 978-88-87173-05-5
What is meaningful for responsible shoppers in online fashion retail? (2022) Kemppainen, Tiina; et al.; A4; OA
Barriers to Responsible Consumption in e-Commerce : Evidence from Fashion Shoppers (2021) Kemppainen, Tiina; et al.; A4; OA; 978-961-286-385-9
Customer Experience Formation in Online Shopping : Investigating the Causes of Positive and Negative Emotions During a Visit to an Online Store (2021) Kemppainen, Tiina; et al.; A3; OA; 978-3-030-47539-0
The Effects of Consumer Demographics and Payment Method Preference on Product Return Frequency and Reasons in Online Shopping (2021) Makkonen, Markus; et al.; A4; OA; 978-961-286-385-9
Customer experience formation in e-commerce (2020) Kemppainen, Tiina; G5; OA; 978-951-39-8415-1
Identifying the Ideal Types of Online Shoppers : A Qualitative Analysis of Online Shopping (2020) Kettunen, Eeva; et al.; A1; OA