Hanna Reinikainen


Contact search available for JYU staff members.

ORCID link: http://orcid.org/0000-0002-3165-4889


Active JYU affiliations

School of Business and Economics, Doctoral Student (employment relationship)


Previous or other affiliations

Hanna Reinikainen, School of Business and Economics (University of Jyväskylä), Project Researcher
Hanna Reinikainen, Faculty of Humanities and Social Sciences (University of Jyväskylä), doctoral student


Research interests

Digital marketing, content marketing, parasocial interaction, digital influencers


Projects as Principal investigator

Parasocial Interaction and Sponsored Content in YouTube Video Blogs.
Foundation for Economic Education
01/03/2019-29/02/2020
Parasocial Interaction and Sponsored Content on YouTube video blogs
Viestintäalan tutkimussäätiö
28/11/2018-06/12/2018


Projects as Team Member

#Agents - Young People’s Ambivalent Agency in Social Media
Luoma-aho, Vilma
Academy of Finland
01/01/2019-31/12/2022
BlackBox - Opening the black box of content marketing
Luoma-aho, Vilma
TEKES
01/11/2016-31/05/2018
Vlog 360 - Sponsored Content in 360-videos
Luoma-aho, Vilma
Viestintäalan tutkimussäätiö
01/01/2018-31/12/2018


Publications


Last updated on 2019-11-11 at 09:17