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    List of people >  Nadia Sabour
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    Nadia Sabour


    Contact search available for JYU staff members.


    Active JYU affiliations

    • School of Business and Economics, Doctoral Student


    Fields of science

    • 512 Business and Management (Social sciences)
    • 518 Media and communications (Social sciences)


    Keywords (YSO)

    • advertising
    • branded products
    • communication


    Publications

    • Attitudes and related perceptions about product placement: a comparison of Finland, Italy and the United States (2016) Sabour, Nadia; et al.; A1
    • Product placement in Finland: A practitioner perspective (2008) Sabour, Nadia; A1
    • Kuinka nuoret suomalaiskuluttajat suhtautuvat tuotesijoitteluun? (2006) Sabour, Nadia; B1
    • What is this thing called product placement? (2005) Sabour, Nadia; A4
    • Markkinointiviestinnän kehityslinjoja - tarkastelussa tuotesijoittelu (2004) Sabour, Nadia; B2
    • Miten luodaan uskottava ja aito brändi? (2004) Sabour, Nadia; E1
    • Product placement in context: Building brands in the postmodern era (2004) Sabour, Nadia; A3

    Last updated on 2020-01-09 at 15:52

       
     


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