PARIS - Paradoxes and tensions in employees’ information sharing through social media (PARIS)


Main funder


Funds granted by main funder (€)

415 685,00


Funding program

Academy Project, AoF (Academy of Finland)


Project timetable

Project start date: 01/09/2018

Project end date: 31/08/2022


Summary

This project aims to (1) study knowledge-intensive workers' information sharing through various social media (enterprise social media (ESM) and personal social media) within two organizations, (2) to assess how different affordances are associated with different forms of information sharing through ESM and personal social media, (3) to examine how employees in these organizations construct their identities and manage the blurring boundaries between work and personal life through ESM and personal social media, and (4) to investigate the potential paradoxes and tensions resulting from overlapping professional and personal social media identities and work-life boundaries, and associated consequences for individuals and organizations.

Data will be collected with multiple methods from several sources. Qualitative data includes employee interviews from two different organizations, which are extensively utilizing ESM in their work. It also includes observation of the employees' actual ESM and personal social media communication (e.g. Facebook, Twitter). In these social media account reviews, activities in one’s ESM and personal social media accounts are reviewed for the last few days to record the characteristics of each post or discussion that are relevant for the informants. Quantitative data includes longitudinal (2 time periods) surveys from these same two case organizations.

The project will produce new knowledge about social media use for professional and personal information sharing and how the potential tensions arising from overlapping identities and work-life boundaries can be managed. It will advance theory on social media affordances by studying both ESM and personal social media, and helping to explain how the same technologies may be enabling and constraining and how information sharing may vary based on the users’ goals and perceptions. It will also contribute to paradox theory by pursuing these various tensions produced by information sharing through multiple social media actively by juxtaposing them and studying how tensions can be worked out or even be productive for organizational members. Research will be carried out in a tight international collaboration and with the support of communication and IT personnel of the studied organizations during 1.9.2018-31.8.2022.


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Last updated on 2018-22-08 at 12:31