A4 Article in conference proceedings
An Examination of service quality, trust, value and loyalty among mobile subscribers (2008)
Karjaluoto, H., Jayawardhena, C., Pihlström, M., & Leppäniemi, M. (2008). An Examination of service quality, trust, value and loyalty among mobile subscribers. In K. J. Perks, & P. Shukla (Eds.), Marketing Landscapes: A pause for thought (pp. CD ROM). University of Brighton / EMAC. EMAC conference proceedings, 37.
JYU authors or editors
Publication details
All authors or editors: Karjaluoto, Heikki; Jayawardhena, Chanaka; Pihlström, Minna; Leppäniemi, Matti
Parent publication: Marketing Landscapes: A pause for thought
Parent publication editors: Perks, Keith J.; Shukla, Paurav
ISBN: 978-1-905593-42-2
Edition: 1
Journal or series: EMAC conference proceedings
Publication year: 2008
Number in series: 37
Pages range: CD ROM
Publisher: University of Brighton / EMAC
Place of Publication: Brighton, UK
Publication language: English
Publication open access: Not open
Publication channel open access:
Keywords: trust; faithfulness; loyalty
Free keywords: service quality; hedonic value; utilitarian value
Contributing organizations
Ministry reporting: Yes
Preliminary JUFO rating: Not rated