A4 Article in conference proceedings
Using SPI Manifesto to Recover from CRM Deployment Project Failures and to Proactively Eliminate Similar Failures in Future: An Action Research Study in a Russian organization (2010)
Gubaidullina, L., & Käkölä, T. (2010). Using SPI Manifesto to Recover from CRM Deployment Project Failures and to Proactively Eliminate Similar Failures in Future: An Action Research Study in a Russian organization. In INTERNATIONAL RESEARCH WORKSHOP ON IT PROJECT MANAGEMENT 2010. Atlanta, GA: Association for Information Systems.
JYU authors or editors
Publication details
All authors or editors: Gubaidullina, Leysyan; Käkölä, Timo
Parent publication: INTERNATIONAL RESEARCH WORKSHOP ON IT PROJECT MANAGEMENT 2010
Publication year: 2010
Publisher: Association for Information Systems
Place of Publication: Atlanta, GA
Publication country: United States
Publication language: English
Open Access: Publication channel is not openly available
Keywords: customer relationship management; project leadership
Free keywords: software process improvement; SPI Manifesto; CRM deployment; CRM implementation; CRM project; CRM coordinator role
Contributing organizations
Ministry reporting: Yes
Preliminary JUFO rating: Not rated