A1 Journal article (refereed)
Transparency for Sponsored Content : Analysing Codes of Ethics in Public Relations, Marketing, Advertising and Journalism (2017)
Ikonen, P., Luoma-aho, V., & Bowen, S. A. (2017). Transparency for Sponsored Content : Analysing Codes of Ethics in Public Relations, Marketing, Advertising and Journalism. International Journal of Strategic Communication, 11(2), 165-178. https://doi.org/10.1080/1553118X.2016.1252917
JYU authors or editors
Publication details
All authors or editors: Ikonen, Pasi; Luoma-aho, Vilma; Bowen, Shannon A.
Journal or series: International Journal of Strategic Communication
ISSN: 1553-118X
eISSN: 1553-1198
Publication year: 2017
Volume: 11
Issue number: 2
Pages range: 165-178
Publisher: Routledge
Publication country: United States
Publication language: English
DOI: https://doi.org/10.1080/1553118X.2016.1252917
Publication open access: Not open
Publication channel open access:
Publication is parallel published (JYX): https://jyx.jyu.fi/handle/123456789/53821
Keywords: sponsorship; transparency; ethicality; public relations; marketing; journalism; advertising
Free keywords: sponsored content; codes of ethics
Contributing organizations
Ministry reporting: Yes
Reporting Year: 2017
JUFO rating: 1