A1 Journal article (refereed)
Digital advertising around paid spaces, e-advertising industry’s revenue engine : A review and research agenda (2017)

Aslam, B., & Karjaluoto, H. (2017). Digital advertising around paid spaces, e-advertising industry’s revenue engine : A review and research agenda. Telematics and Informatics, 34(8), 1650-1662. https://doi.org/10.1016/j.tele.2017.07.011

JYU authors or editors

Publication details

All authors or editors: Aslam, Bilal; Karjaluoto, Heikki

Journal or series: Telematics and Informatics

ISSN: 0736-5853

eISSN: 1879-324X

Publication year: 2017

Volume: 34

Issue number: 8

Pages range: 1650-1662

Publisher: Pergamon Press

Publication country: United Kingdom

Publication language: English

DOI: https://doi.org/10.1016/j.tele.2017.07.011

Publication open access: Not open

Publication channel open access: 

Publication is parallel published (JYX): https://jyx.jyu.fi/handle/123456789/55846

Keywords: digital marketing; search engine marketing; Internet; social media; online advertising

Free keywords: digital advertising; internet advertising; social media advertising; display advertising; banner advertising

Contributing organizations

Ministry reporting: Yes

Reporting Year: 2017

JUFO rating: 1