A1 Journal article (refereed)
Digitalized bioeconomy : Planned obsolescence-driven circular economy enabled by Co-Evolutionary coupling (2019)
Watanabe, C., Naveed, K., & Neittaanmäki, P. (2019). Digitalized bioeconomy : Planned obsolescence-driven circular economy enabled by Co-Evolutionary coupling. Technology in Society, 56, 8-30. https://doi.org/10.1016/j.techsoc.2018.09.002
The research was funded by Strategic Research Council at the Research Council of Finland.
JYU authors or editors
Publication details
All authors or editors: Watanabe, Chihiro; Naveed, Kashif; Neittaanmäki, Pekka
Journal or series: Technology in Society
ISSN: 0160-791X
eISSN: 1879-3274
Publication year: 2019
Volume: 56
Issue number: 0
Pages range: 8-30
Publisher: Pergamon Press
Publication country: United Kingdom
Publication language: English
DOI: https://doi.org/10.1016/j.techsoc.2018.09.002
Publication open access: Not open
Publication channel open access:
Publication is parallel published (JYX): https://jyx.jyu.fi/handle/123456789/62845
Abstract
The coupling of digitalization and bioeconomy is leading towards a digitalized bioeconomy that can satisfy the shift in consumers’ preferences for eco-consciousness, which in turn induces coupling of up-down stream operation in the value chain.
Thus, the co-evolution of the coupling of digitalization and bioeconomy and of upstream and downstream operations is transforming the forest-based bioeconomy into a digital platform industry.
Aiming at addressing this transformation, a model was developed that explains above mentioned dynamism and demonstrated its reliability through an empirical analysis focusing on the development trajectory of UPM (forest-based ecosystem leader in Europe and a world pioneer in the circular economy) over the last quarter century, highlighting its efforts towards planned obsolescence-driven circular economy.
It was comprehended that with the advancement of digital innovations, UPM has incorporated a self-propagating function that accelerates digital solution. Furthermore, this self-propagating function was triggered by coupling with a downstream leader, Amazon, in the United States.
The dynamism in transforming a forest-based bioeconomy into a digital platform industry is thus clarified, and new insights common to all industries in the digital economy are provided.
Keywords: bioeconomy; digitalisation; new economy; circular economy
Free keywords: digitalized bioeconomy; digital-bio coupling; upstream-downstream coupling; planned obsolescence
Contributing organizations
Related projects
- Platform Value Now: Value capturing in the fast emerging platform ecosystems
- Watanabe, Chihiro
- Research Council of Finland
Ministry reporting: Yes
Reporting Year: 2019
JUFO rating: 1