A3 Book section, Chapters in research books
Global Public Sector and Political Communication (2020)
Luoma-aho, V., Canel, M.-J., & Sanders, K. (2020). Global Public Sector and Political Communication. In K. Sriramesh, & D. Verčič (Eds.), The Global Public Relations Handbook : Theory, Research, and Practice (3rd Edition., pp. 111-119). Routledge. https://doi.org/10.4324/9781315173290-10
JYU authors or editors
Publication details
All authors or editors: Luoma-aho, Vilma; Canel, Maria-José; Sanders, Karen
Parent publication: The Global Public Relations Handbook : Theory, Research, and Practice
Parent publication editors: Sriramesh, Krishnamurthy; Verčič, Dejan
ISBN: 978-1-138-04314-5
eISBN: 978-1-315-17329-0
Edition: 3rd Edition
Publication year: 2020
Pages range: 111-119
Number of pages in the book: 366
Publisher: Routledge
Place of Publication: New York
Publication country: United States
Publication language: English
DOI: https://doi.org/10.4324/9781315173290-10
Publication open access: Not open
Publication channel open access:
Publication is parallel published (JYX): https://jyx.jyu.fi/handle/123456789/66708
Abstract
This chapter looks at public sector and political communication globally. Despite their central task in society, partly due to the complex setting, short-term election cycles, diverse stakeholders, and slightly negative sector reputation, many communication efforts of public and political organizations fail. Though communication alone cannot solve the many sector-related challenges, this chapter analyzes public and political communication and reflects how public and political organizations could better utilize communication to improve their functions.
Keywords: public sector; political communication; public relations
Contributing organizations
Ministry reporting: Yes
Reporting Year: 2020
JUFO rating: 3