A1 Journal article (refereed)
Advancing service design research with design science research (2019)
Teixeira, J. G., Patrício, L., & Tuunanen, T. (2019). Advancing service design research with design science research. Journal of Service Management, 30(5), 577-592. https://doi.org/10.1108/JOSM-05-2019-0131
JYU authors or editors
Publication details
All authors or editors: Teixeira, Jorge Grenha; Patrício, Lia; Tuunanen, Tuure
Journal or series: Journal of Service Management
ISSN: 1757-5818
eISSN: 1757-5826
Publication year: 2019
Volume: 30
Issue number: 5
Pages range: 577-592
Publisher: Emerald
Publication country: United Kingdom
Publication language: English
DOI: https://doi.org/10.1108/JOSM-05-2019-0131
Publication open access: Not open
Publication channel open access:
Publication is parallel published (JYX): https://jyx.jyu.fi/handle/123456789/93833
Abstract
service ideas to life. In this context, the development of new service design methods and models for creating
new service futures is an important stream of service design research. Such developments can benefit from a
systematized research methodology that builds on existing knowledge and robustly evaluates the suitability
of research contributions. To address this challenge, the purpose of this paper is to present design science
research (DSR), an established methodology from the information systems field, and examine how it can be
useful for service design research by supporting the development of new artifacts, such as service design
constructs, methods and models.
Design/methodology/approach – This paper presents DSR and related literature and shows how DSR
can support service design research through a step-by-step approach. A methodology to develop
prescriptive-driven solutions for classes of problems, DSR can support service design research in developing
rigorous and relevant research. One illustrative example of a service design research effort using the DSR
approach is presented.
Findings – Building on DSR’s robust methodological background, this paper discusses how DSR can
support service design research, namely, through the development of new methods and models, and
how DSR can be adapted to leverage service design research participatory, iterative, human-centric and
creative approach.
Originality/value – This paper provides an overview of DSR and proposes it as a methodology to conduct
service design research, offering step-by-step guidance on the application of DSR in service design research
and discussing how it can be adapted according to the specific characteristics of service design research and
drive future research.
Keywords: service design; innovations; research methods
Free keywords: service innovation; methodology; service design; design science research
Contributing organizations
Ministry reporting: Yes
VIRTA submission year: 2019
JUFO rating: 2
