A1 Journal article (refereed)
Knowledge Brokering in an Era of Communication Visibility (2023)

van Zoonen, W., & Sivunen, A. (2023). Knowledge Brokering in an Era of Communication Visibility. International Journal of Business Communication, 60(1), 313-330. https://doi.org/10.1177/2329488420937348

JYU authors or editors

Publication details

All authors or editors: van Zoonen, Ward; Sivunen, Anu

Journal or series: International Journal of Business Communication

ISSN: 2329-4884

eISSN: 2329-4892

Publication year: 2023

Publication date: 01/07/2020

Volume: 60

Issue number: 1

Pages range: 313-330

Publisher: Sage Publications

Publication country: United States

Publication language: English

DOI: https://doi.org/10.1177/2329488420937348

Publication open access: Openly available

Publication channel open access: Partially open access channel

Publication is parallel published (JYX): https://jyx.jyu.fi/handle/123456789/71077


This study presents an analysis of the extent to which enterprise social media (ESM) use enhances visibility of content (message transparency) and connections (network translucence) in organizations, and how this affects knowledge brokering. The findings support the theory of communication visibility by demonstrating that ESM use is associated with perceptions of message transparency and network translucence. Furthermore, the findings suggest that employees, regardless of their position within a network, are provided with a vision advantage and thus have the ability to engage in knowledge brokering. Future work needs to examine the impact of network characteristics on these effects. This article contributes to our understanding of knowledge brokering in contemporary networked and mediated workplaces. Specifically, this article offers an analysis of the theory of communication visibility and demonstrates the mediating role of communication visibility in the relationship between ESM use and intraorganizational knowledge brokering activities.

Keywords: corporate communications; internal communication; communication (information exchange); flow of information; social media; visibility; transparency

Free keywords: knowledge brokering; enterprise social media; communication visibility theory; knowledge sharing

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Ministry reporting: Yes

Reporting Year: 2023

Preliminary JUFO rating: 1

Last updated on 2023-22-11 at 19:00