C2 Edited work
Public Relations (2021)

Valentini, C. (Ed.). (2021). Public Relations. Mouton De Gruyter. Handbooks of Communication Science, 27. https://doi.org/10.1515/9783110554250

JYU authors or editors

Publication details

All authors or editors: Valentini, Chiara

ISBN: 978-3-11-055229-4

eISBN: 978-3-11-055425-0

Journal or series: Handbooks of Communication Science

ISSN: 2199-6288

eISSN: 2199-627X

Publication year: 2021

Number in series: 27

Number of pages in the book: 650

Publisher: Mouton De Gruyter

Place of Publication: Berlin

Publication country: Germany

Publication language: English

DOI: https://doi.org/10.1515/9783110554250

Publication open access: Not open

Publication channel open access: 

Abstract

This volume offers a compilation of key classical public relations theories and theories for public relations, as well as key models and concepts. These will be presented, explained and critically discussed to offer the reader an understanding of the theoretical and practical contribution of public relations as an applied communication science.

Keywords: public relations; organisational communication and public relations; corporate communications; external communication; influencing; reputation management

Contributing organizations

Ministry reporting: Yes

VIRTA submission year: 2021

JUFO rating: 2