A4 Article in conference proceedings
Switching Behaviour in Smart Phone Messaging Services : It’s a Question of Context, Content, and Features of the Service (2021)


McKenna, Brad; Mäkinen, Petri; Tuunanen, Tuure (2021). Switching Behaviour in Smart Phone Messaging Services : It’s a Question of Context, Content, and Features of the Service. In Proceedings of the 54th Hawaii International Conference on System Sciences (HICSS 2021) (pp. 1222-1231). Proceedings of the Annual Hawaii International Conference on System Sciences. University of Hawai'i at Manoa. http://hdl.handle.net/10125/70761


JYU authors or editors


Publication details

All authors or editors: McKenna, Brad; Mäkinen, Petri; Tuunanen, Tuure

Parent publication: Proceedings of the 54th Hawaii International Conference on System Sciences (HICSS 2021)

Place and date of conference: Maui, HI, USA, 4.-8.1.2021

eISBN: 978-0-9981331-4-0

Journal or series: Proceedings of the Annual Hawaii International Conference on System Sciences

ISSN: 1530-1605

Publication year: 2021

Pages range: 1222-1231

Publisher: University of Hawai'i at Manoa

Publication country: United States

Publication language: English

Persistent website address: http://hdl.handle.net/10125/70761

Open Access: Publication published in an open access channel

Publication is parallel published (JYX): https://jyx.jyu.fi/handle/123456789/73698


Keywords: mobile apps; mobile services; user study; consumer behaviour

Free keywords: messaging service; mobile service; push-pull mooring framework; switching behaviour


Contributing organizations


Ministry reporting: Yes

Preliminary JUFO rating: 1


Last updated on 2021-20-01 at 13:42