A1 Alkuperäisartikkeli tieteellisessä aikakauslehdessä
Men will be Men? : Masculinities on display in the Facebook communication practices of Pakistani men (2021)
Salam, R. (2021). Men will be Men? : Masculinities on display in the Facebook communication practices of Pakistani men. Norma : International Journal for Masculinity Studies, 16(1), 38-56. https://doi.org/10.1080/18902138.2021.1875640
JYU-tekijät tai -toimittajat
Julkaisun tiedot
Julkaisun kaikki tekijät tai toimittajat: Salam, Rauha
Lehti tai sarja: Norma : International Journal for Masculinity Studies
ISSN: 1890-2138
eISSN: 1890-2146
Julkaisuvuosi: 2021
Ilmestymispäivä: 22.01.2021
Volyymi: 16
Lehden numero: 1
Artikkelin sivunumerot: 38-56
Kustantaja: Routledge; The Nordic Association for Research on Men and Masculinities
Julkaisumaa: Britannia
Julkaisun kieli: englanti
DOI: https://doi.org/10.1080/18902138.2021.1875640
Julkaisun avoin saatavuus: Avoimesti saatavilla
Julkaisukanavan avoin saatavuus: Osittain avoin julkaisukanava
Julkaisu on rinnakkaistallennettu (JYX): https://jyx.jyu.fi/handle/123456789/74354
Tiivistelmä
In the past decade, the popularization of social media in Pakistan has greatly influenced the way in which people communicate and interact with each other. The rapidly evolving nature of online social media communication in the country when viewed against the backdrop of the country’s socio-cultural characteristics and religion is particularly significant. Facebook, being the prime social media platform in Pakistan has been revolutionary and liberating because while acting as a medium of communication, which transgresses the traditional manner of gendered social interactions, it has at the same time enabled the users to perpetuate and reinforce the existing gender ideology. As a result, Facebook in Pakistan has evolved into a space where individuals construct gender identities discursively. Using Multimodal Discourse Analysis, I investigate the ways in which Pakistani men multimodally construct their gender identities on Facebook. I show how Pakistani men are not only upholding the existing socio-cultural norms and discourse but also there are subtle signs of digression from the established models of masculinity.
YSO-asiasanat: sukupuoliroolit; sukupuoli-identiteetti; miehet; maskuliinisuus; sosiaaliset normit; patriarkaalisuus; sosiaalinen media; Facebook; diskurssianalyysi
Vapaat asiasanat: Pakistan
Liittyvät organisaatiot
OKM-raportointi: Kyllä
Raportointivuosi: 2021
JUFO-taso: 1