A3 Book section, Chapters in research books
Four News Media Roles Shaping Agenda-building Processes (2019)
Badham, M. (2019). Four News Media Roles Shaping Agenda-building Processes. In F. Frandsen, W. Johansen, R. Tench, & S. Romenti (Eds.), Big Ideas in Public Relations Research and Practice (pp. 163-176). Emerald. Advances in Public Relations and Communication Management, 4. https://doi.org/10.1108/S2398-391420190000004012
JYU authors or editors
Publication details
All authors or editors: Badham, Mark
Parent publication: Big Ideas in Public Relations Research and Practice
Parent publication editors: Frandsen, Finn; Johansen, Winni; Tench, Ralph; Romenti, Stefania
ISBN: 978-1-83867-508-0
Journal or series: Advances in Public Relations and Communication Management
ISSN: 2398-3914
Publication year: 2019
Publication date: 03/10/2019
Number in series: 4
Pages range: 163-176
Number of pages in the book: 214
Publisher: Emerald
Place of Publication: Bingley
Publication country: United Kingdom
Publication language: English
DOI: https://doi.org/10.1108/S2398-391420190000004012
Publication open access: Not open
Publication channel open access:
Publication is parallel published (JYX): https://jyx.jyu.fi/handle/123456789/74720
Abstract
This chapter identifies, defines and explores four news media roles of conduit, facilitator, mediator and political actor through which the media participate with corporate, social and political actors in agenda-building processes. The framework of the media’s four agenda-building roles sheds light on how the news media perform their various roles as well as how other actors, such as organizations and media audiences, are able to mobilize the media performing these roles. This framework helps explain how and why media roles affect the way actors are able to influence the media agenda with the intention of shaping the public agenda.
Keywords: mass media; media; influencing; political activity; role related to action; audience
Free keywords: agenda-building; conduit; facilitator; media roles; mediator; political actor
Contributing organizations
Ministry reporting: Yes
Preliminary JUFO rating: 1