enterprises
http://www.yso.fi/onto/yso/p3128
Related publications and other outputs
1 of 21
- Conclusions on Social Media for Progressive Public Relations (2023) Niininen, Outi; B2; 978-1-003-17779-1
- CSR Communication in Corporate Social Media : An Empirical Investigation of European Top Companies’ Use of Social Media between 2012 and 2020 (2023) Valentini, Chiara; et al.; A3; 978-1-003-17779-1
- Future Trends in Social Media and Public Relations (2023) Arango, Luis; et al.; A3; 978-1-003-17779-1
- Hateholders and Brandjacking : Negative Engagement of Customers and Stakeholders (2023) Lievonen, Matias; et al.; A3; 978-1-003-17779-1
- Information Security Risk Assessments following Cybersecurity Breaches : The Mediating Role of Top Management Attention to Cybersecurity (2023) Shaikh, Faheem Ahmed; et al.; A1; OA
- Investigating the Impact of Rewarded Social Media Engagement, Trust, Perceived Switching Cost and Loyalty on Loyalty Members in Sports Industry (2023) Rauf, Muniba; et al.; A3; 978-1-003-17779-1
- Leveraging Sport Sponsorship with Digital Marketing Communication : A Conceptual Model (2023) Päkk, Robert; et al.; A3; 978-1-003-17779-1
- Näin ekologinen kompensaatio on apuna luontokadon pysäyttämisessä (2023) Halme, Panu; E1; OA
- Quality culture boosts agile transformation : Action research in a business‐to‐business software business (2023) Saarikallio, Matti; et al.; A1; OA
- Simultaneous Support for and Opposition to Brands : A Study on Brand Love and Hate - the Two Poles of Brand Polarisation (2023) Tornberg, Jussi; et al.; A3; 978-1-003-17779-1
