digital marketing
http://www.yso.fi/onto/yso/p23942
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- Customers’ QR Code Usage Barriers in a Brick-and-Mortar Store : A Qualitative Study (2023) Paananen, Tiina; et al.; A4; OA; 978-961-286-751-5
- Digital corporate communication and visual communication (2023) Valentini, Chiara; et al.; A3; 978-1-80220-195-6
- Digital Marketing Strategy : Create Strategy, Put It Into Practice, Sell More (2023) Lahtinen Niko; et al.; C1; 978-1-0353-1131-6
- Editorial: Written by ChatGPT, illustrated by Midjourney : generative AI for content marketing (2023) Wahid, Risqo; et al.; B1
- Handbook on Digital Corporate Communication (2023) Luoma-aho, Vilma; et al.; C2; 978-1-80220-196-3
- How Do QR Codes Enhance Customer Experience? : Omnichannel Customer Experiences in a Brick-and-Mortar Fashion Store (2023) Holkkola, Matilda; et al.; A4; OA; 978-961-286-751-5
- Social Media Influencers as Mediators of Commercial Messages (2023) Vanninen, Heini; et al.; A1; OA
