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    digital marketing


    http://www.yso.fi/onto/yso/p23942


    Related people

    • Huttula, Tia


    Related publications

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    • Marketing Principles (2021) Pride, William M.; et al.; C1; 978-0-17-044665-5
    • Flourishing digital content marketing communication : engaging consumers with attractiveness, benevolence, and cogency (2020) Taiminen, Kimmo; G5; OA; 978-951-39-8381-9
    • Setting the future of digital and social media marketing research : perspectives and research propositions (2020) Dwivedi, Yogesh K.; et al.; A1
    • Social Capital in the Digitised Servicescape (2020) Nyrhinen, Jussi; G5; OA; 978-951-39-8181-5
    • Social Media for Universities’ Strategic Communication : How Nigerian universities use Facebook (2020) Olaleye, Sunday; et al.; A3; OA; 978-0-429-32093-4
    • Software Startup Education : Gamifying Growth Hacking (2020) Kemell, Kai-Kristian; et al.; A3; 978-3-030-35983-6
    • Fostering brand engagement and value-laden trusted B2B relationships through digital content marketing : The role of brand’s helpfulness (2019) Taiminen, Kimmo; et al.; A1; OA
    • Inbound marketing : practical aspects of promoting goods and services in e-commerce (2019) Baranchenko, Yevhen; et al.; A1; OA
    • Piracy versus Netflix : Subscription Video on Demand Dissatisfaction as an Antecedent of Piracy (2018) Riekkinen, Janne; A4; OA
    • Social network brand visibility (SNBV) : Conceptualization and empirical evidence (2018) Shaikh, Aijaz A.; et al.; A3; OA

    Last updated on 2019-09-04 at 12:56

       
     


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