G5 Doctoral dissertation (article)
Environmental values in industrial marketing relationships (2017)
Hänninen, N. (2017). Environmental values in industrial marketing relationships [Doctoral dissertation]. University of Jyväskylä. Jyväskylä studies in business and economics, 181. http://urn.fi/URN:ISBN:978-951-39-7229-5
JYU authors or editors
Publication details
All authors or editors: Hänninen, Nora
ISBN: 978-951-39-7228-8
Journal or series: Jyväskylä studies in business and economics
ISSN: 1457-1986
Publication year: 2017
Number in series: 181
Number of pages in the book: 100
Publisher: University of Jyväskylä
Place of Publication: Jyväskylä
Publication country: Finland
Publication language: English
Persistent website address: http://urn.fi/URN:ISBN:978-951-39-7229-5
Publication open access: Not open
Publication channel open access:
Publication is parallel published (JYX): http://urn.fi/URN:ISBN:978-951-39-7229-5
Additional information: Artikkeliväitöskirjan yhteenveto-osa ja 4 eripainosta. Yhteenveto-osa ja 1 eripainos julkaistu myös verkkoaineistona. positivismi
Keywords: environmental values; marketing; customer relationship; environment; natural environment; competitive strength; buying behaviour; consumer behaviour; consumer habits; profitability; yield; customer orientation; customers; values (conceptions); attitudes; principles; loyalty; motivation (mental objects); marketing communication
Free keywords: industrial marketing; buyer-supplier relationship; customer value; survey method; PLS
Contributing organizations
Ministry reporting: Yes
VIRTA submission year: 2017
Preliminary JUFO rating: Not rated