G5 Doctoral dissertation (article)
Environmental values in industrial marketing relationships (2017)

Hänninen, N. (2017). Environmental values in industrial marketing relationships [Doctoral dissertation]. University of Jyväskylä. Jyväskylä studies in business and economics, 181. http://urn.fi/URN:ISBN:978-951-39-7229-5

JYU authors or editors

Publication details

All authors or editors: Hänninen, Nora

ISBN: 978-951-39-7228-8

Journal or series: Jyväskylä studies in business and economics

ISSN: 1457-1986

Publication year: 2017

Number in series: 181

Number of pages in the book: 100

Publisher: University of Jyväskylä

Place of Publication: Jyväskylä

Publication country: Finland

Publication language: English

Persistent website address: http://urn.fi/URN:ISBN:978-951-39-7229-5

Publication open access: Not open

Publication channel open access:

Publication is parallel published (JYX): http://urn.fi/URN:ISBN:978-951-39-7229-5

Additional information: Artikkeliväitöskirjan yhteenveto-osa ja 4 eripainosta. Yhteenveto-osa ja 1 eripainos julkaistu myös verkkoaineistona. positivismi

Keywords: environmental values; marketing; customer relationship; environment; natural environment; competitive strength; buying behaviour; consumer behaviour; consumer habits; profitability; yield; customer orientation; customers; values (conceptions); attitudes; principles; loyalty; motivation (mental objects); marketing communication

Free keywords: industrial marketing; buyer-supplier relationship; customer value; survey method; PLS

Contributing organizations

Ministry reporting: Yes

Reporting Year: 2017

Preliminary JUFO rating: Not rated